Services
Services for early stage brands:
Go-to-Market Strategy Workshop
For founders working through a new business or brand project - building, launching or setting a new direction
$450 USD /90 mins video call
How it works: A 90 minute video phone call to work through defining a go-to-market strategy for your brand.
What we can achieve:
Getting clear on your Target Market
Who are your Competitors
What are your Products & Services
Your Ideal Clients
Your Go-To-Market Initiatives
Your Marketing Channels
Your Ideal Outcomes - what does success look like for you in 3 months, 1 year or 3 years
Measurement - how will you know that you’re on track and that what you’re building is ready to be invested in, scaled or if you need to pivot
More about Go To Market Strategy
Startup Advisory - Founder’s Best Friend
For founders who want a strategic partner and sounding board to support them behind the scenes as they build.
From $2,000 USD /month
How it works: A 1 hour strategy call each week to work through your go-to-market plan, strategic priorities, challenges and operational next steps.
Plus 3 implementation hours each week for me to focus on what ever is most pressing to help get you to the next stage.
What we can achieve:
Researching and doing deep dives on your industry and competitors,
Helping you to find and brief in the right freelancers, or hire and onboard an internal team
Help produce your brand and content guidelines,
Plan the build of your Shopify or Squarespace website, or
Help build your SOPs and operational ways of working.
Notion project board for tracking our progress and project management (Or your preferred PM tool)
Additional project management hours available if needed.
More about Founders Best Friend
Services for established brands:
Project Management
Short-term project-based sprints when you need expert hands-on help for a specific goal, campaign, or business challenge.
From $700 USD /day
How it works: We define a clear project scope, deliverables and duration for the project. We focus on both the brand and the ops side of your business - an holistic approach.
What we can achieve: A new brand or product launch, new region or market entry, building an ecommerce site, a wholesale trade marketing program or physical retail growth.
Including:
Launching new brands, products or collections
AU or UK/EU market expansion for global brands
Omni channel retail, ecommerce and marketing strategies
Create a wholesale or trade marketing support program
Retail pop-ups and new store openings
Business transformation initiatives
General cross-functional leadership
More about Project Management
Fractional Leadership
For scale-ups and global brands who need part-time or interim senior brand, retail and marketing leadership expertise without hiring full-time.
From $3,000 USD /month
How it works: I plug into your business 1–3 days/week as a strategic partner - working alongside you and your team to lead brand, retail, marketing and growth initiatives.
What we can achieve: Brand and marketing team leadership, cross functional alignment and a roadmap for revenue and growth.
Including:
Go-to-market strategy and execution
Brand and marketing positioning
Omni channel retail, B2B and ecommerce growth
Campaign development and roll out
Retail and trade marketing programs
Marketing ops, team leadership and mentoring
Budget and financial management
Reporting & measurement
More about Fractional Leadership
Add On Services:
Affordable, fast-turnaround services for small businesses and startup brands who need help right now.
Website Content & SEO Audit
$500 USD
Get clear on what’s working, what’s not, and a simple action plan to improve copy, images, layout, and Google rankings for your online business.
Squarespace Site Build
$1,500 USD
Done-for-you 5-page Squarespace website setup with your brand colours, fonts and images, a simple clean design with mobile optimisation and basic SEO.
Shopify Store Build
$2,000 USD
Done-for-you 5-page Shopify ecommerce storefront - including homepage, navigation, products uploaded (max 10), product and collection pages setup with basic Shopify SEO.
Pricing of my services
I offer flexible pricing that reflects my 20+ years of experience in brand, retail and marketing leadership and the value of strategic, senior-level support without the overhead of hiring full-time.
My rates are based on outcomes not just hours, and are designed to be accessible to founder-led businesses and growing brands.
If you're unsure what’s right for you, just get in touch - I’m always happy to tailor a package based on your needs and stage.
Book a call
Fill in the form below and I’ll get back to you to book a 20 min video call at a time that suits us both.
On our first call, we can briefly discuss your project to determine if I can help, and potential approach. From there we’ll work out the best way to work together with a plan tailored for you.